Client: Bambi
Packaging redesign of the iconic Plazma biscuit, the favourite brand in Serbia. The challenge was to keep the recognisable elements of the Plazma packaging, while freshening it up with modern design and product presentation.
The unique taste and form of Plazma biscuits have thrilled people of all generations for more that 50 years. We gave the iconic Original packaging of this delicious and crunchy classic a makeover freshening it up with a modern design which is still dominated by the recognisable red colour and irresistible Plazma biscuit. The biscuit presentation was changed in order to look more attractive and appetising. In addition, the packaging of salty biscuit Plazma Slana was visually improved and thus adjusted it to the Original line.
