Dalmacijavino asked us to design and brand a new line of sparkling wine that will distinctly communicate to the consumer the wide range of varieties that the new brand offers.

Solution

Dalmacijavino knows it all when it comes to philosophy of pleasure and that’s why is the best company for launching a sparkling wine worthy of every festivity. With that in mind, we created – Festo, the high quality sparkling wine for celebrating most important moments. It can thank the crazy and amusing 1920s for inspiring its new packaging, which depicts an Art Deco stories related to each of its four faces: Black, Sexy, Glam, and Bling – Bling. Making the choice of the best type of sparkling wine for any festivity easy and fun.

Task

Creating a new label for Pipi, one of the most famous and favourite drinks of past times that is now intended for new generations.

Solution

An orange-flavoured fizzy drink that enjoyed near-cult status in the 1980s, and has retained a distinctive retro charm along with the image of Pipi girl who remains at the center of the label. The philosophy of the brand that celebrates carefree moments, reflected in the modern illustration and modular background where we show different moments of summer relaxation and playfulness. This way Pipi has become the ideal partner when everyone is doing what they please, and when everything else becomes less important – a drink for the new generations with the added extract of carefree. The new design is adorned with an illustration of one of the world’s most famous illustrators, Mads Berg.

Task

Repositioning of the brand and redesign Dalmacijavino range of products

Solution

Dalmacijavino reminds us that life is too important to be taken seriously and that nothing bad will happen if we stop for a moment and take some time to relax. The whole philosophy is summed up in its slogan “Pomalo”, meaning “at ease” which is the foundation of the redesign. This simplicity and ease is visible on each label, no matter how different the style between categories.

Using sketch techniques, simplicity gets more emphasized as it runs through wine and spirit labels, while the legendary Pipi keeps its famous Pipi girl, who is now a little more mature, modern and playful.